Market Research (Canada): Planning System Integration

Initial Situation

A Canadian market research company needed integration between their planning system and a qualitative research platform. Chat rooms and invitations were created manually, leading to organizational failures and high time expenditure.

Approach

We developed automatic synchronization: Chat rooms are automatically created for scheduled appointments, invitations are sent without manual work. The solution includes validations and error handling.

Result

Fewer organizational failures, lower manual effort. Manual effort reduced by 60%, organizational failures reduced by 80%.